Modern media has transformed stories from simple narratives into vast, interconnected "supersystems". : Franchises like or The Avengers
One of the most significant shifts in popular media is the push for . As streaming services expand worldwide, content is no longer Western-centric.
Consider the phenomenon of Stranger Things . It is a television show (traditional format) distributed by a streaming giant (Netflix), but its lifeblood is social media (TikTok edits, Twitter fan theories) and cross-platform gaming (Fortnite skins, Roblox experiences). A piece of no longer lives on a single device or medium. It is a hologram that exists everywhere at once.
