| Variable | Coefficient (β) | p‑value | Interpretation | |----------|----------------|---------|----------------| | FYP flag (binary) | 1.84 | <0.001 | Videos appearing on FYP gained 84 % more views on average. | | Hashtag density (number of tags) | 0.27 | 0.004 | Each additional hashtag correlated with a 27 % view increase. | | Creator follower count (log) | 0.55 | <0.001 | Log‑scale followers predicted higher initial exposure. |