While MS and M&M have been the dominant players, other brands have also made significant inroads into the Indian car market. Tata Motors, with its revamped lineup of models like the Nexon and Harrier, has been gaining traction. Hyundai, with its popular models like the i10 and Elantra, has also been a strong contender. Other international brands like Volkswagen, Ford, and Renault have also established a presence in India.
There has been a dramatic shift in consumer preference toward SUVs. In recent years, the SUV sub-segment grew by 90% , with specific mid-to-large categories seeing growth rates as high as 318%. indian car mms