Indonesia has one of the world’s largest TikTok user bases. It’s no longer just an entertainment app; it’s a search engine, a marketplace (TikTok Shop), and the primary source of music discovery.
Indonesian youth are increasingly in their spending, focusing on identity and sustainability. Next Generation Indonesia - British Council Indonesia has one of the world’s largest TikTok user bases
[Generated by AI Assistant] Date: October 2023 it’s a search engine